In the early forties illustrators started devolping a comic book style for their ads. I don't know who the artist for this ad is, but I don't think it was an actual comic book or newspaper strip man. He did however take a good look at the then current chiascuro style 'invented' by Milt Caniff and Noel Sickles on terry and the Pirates.
This is another interesting unstudied area of "sequential art."There were there a lot of these painted panel ads, most in greyscale.
ReplyDeleteWhat's more several magazines--especially the early Look--told stories in the same way. I have a couple of war-related panel stories on subjects that couldn't be told with photos. Noel Sickles drew one of them.